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Winter Olympics season just has me reflecting on my strengths, and apparently elite-level Wegmans hypocrisy is one of them.

#winterolympics #wegmans #relatable #groceryrun #goldmedal
After the snowy winter we have had in Upstate New York, this little stretch of evening light feels so good.

We are not out of the woods yet. But one thing is certain. We are 100% one month away from 7 p.m. sunsets, and that is a win.

#UpstateNY #SnowySeason #LongerDaysAhead #AlmostSpring #ChasingLight
It always comes down to us.

When winter settles in across Upstate New York, it is not just snow falling. It is a showdown. Syracuse. Buffalo. Rochester. Binghamton. All stacking inches. All chasing the same thing. The Golden Snowball.

Storm after storm, the totals climb and the leaderboard shifts. One lake effect band can change everything overnight. One surprise burst can flip the standings by morning.

This is not just about being cold. It is about grit. It is about pride. It is about which Upstate city can truly claim the crown as the snowiest large city in the country.

And right now? The race is on. ❄️🏆

#GoldenSnowball #UpstateNY #SyracuseNY #LakeEffectSnow #SnowRace
It always comes down to us.

When winter settles in across Upstate New York, it is not just snow falling. It is a showdown. Syracuse. Buffalo. Rochester. Binghamton. All stacking inches. All chasing the same thing. The Golden Snowball.

Storm after storm, the totals climb and the leaderboard shifts. One lake effect band can change everything overnight. One surprise burst can flip the standings by morning.

This is not just about being cold. It is about grit. It is about pride. It is about which Upstate city can truly claim the crown as the snowiest large city in the country.

And right now? The race is on. ❄️🏆

#GoldenSnowball #UpstateNY #SyracuseNY #LakeEffectSnow #SnowRace
Ladies, soak up every second of Valentine’s Day this year because 2027 is about to look a little different. The big game is officially taking over February 14, and let’s just say hearts and helmets will be competing for attention.

For the first time ever, the NFL championship will land right on Valentine’s Day, with SoFi Stadium in Inglewood, California hosting the showdown. Romance or football… or a creative balance of both? Either way, the group chat is going to be entertaining.

Tag someone who needs this heads up.

#ValentinesDay #SuperBowl2027 #RelationshipHumor #GameDayVsDateNight #WegmansLove
I did not expect to find one of the most breathtaking views of Syracuse in a cemetery.

One quiet afternoon, I sent my drone up over Oakwood Cemetery, curious about what the city might look like from above such historic ground. As the drone climbed higher, the scene slowly unfolded. Rolling hills stretched outward. Towering oaks cast long shadows across intricate stonework. And beyond it all, the Syracuse skyline stood proud against the horizon.

From the ground, Oakwood feels peaceful and reflective. From the sky, it tells an entirely different story.

Sometimes the best views of a city come from the places you would least expect.

Would you have guessed a cemetery could hold one of Syracuse’s best perspectives?

#SyracuseFromAbove #DroneSyracuse #HiddenViews #OakwoodCemetery #UpstateNY
VOTE👇Syracuse could be getting a “night mayor.”

City of Syracuse Mayor Sharon Owens announced a new nightlife coordinator position aimed at supporting downtown businesses and expanding after-hours options in the city.

The goal: help Syracuse stay active and inviting beyond the 9–5.

What do you think this could mean for the city? 

#SyracuseNY #DowntownSyracuse #CNY #Nightlife
It always comes down to us.

When winter settles in across Upstate New York, it is not just snow falling. It is a showdown. Syracuse. Buffalo. Rochester. Binghamton. Albany. All stacking inches. All chasing the same thing. The Golden Snowball.

Storm after storm, the totals climb and the leaderboard shifts. One lake effect band can change everything overnight. One surprise burst can flip the standings by morning.

This is not just about being cold. It is about grit. It is about pride. It is about which Upstate city can truly claim the crown as the snowiest large city in the country.

And right now? The race is on.

#GoldenSnowball #UpstateNY #SyracuseNY #LakeEffectSnow #SnowRace
Upstate New York is a place where the landscape never stays the same for long.

From above, Green Lakes State Park feels almost unreal. The same shoreline, the same curves in the water, yet two completely different moods. On one side, autumn is alive in deep reds and glowing golds, the lake reflecting every bit of that warmth. On the other, winter has settled in. Snow wraps the trees and the water has turned to ice, quiet and still.

Seeing it from my drone, it feels like witnessing transformation in real time. Color giving way to white. Movement giving way to silence. A living reminder of how quickly everything around us can shift.

This is why I love flying here. You look down and realize nature is always rewriting the same scene in a completely different way.

Home just looks different every time you return to it.

#UpstateNewYork #GreenLakesStatePark #DronePhotography #NewYorkNature #UpstateNY
Nobody talks about how hard it is to go from this…

From sun soaked afternoons at Green Lakes. From that unreal turquoise water stretching out under a perfect blue sky. From beach days, drone views, warmth on your skin, and evenings that feel like they will never end.

…to this.

To a lake frozen solid. To silence where there used to be laughter. To air so cold it steals your breath. To subzero mornings and long gray stretches that test you in ways summer never could.

Upstate New York summers are exceptional. They spoil you. They make you forget what is coming.

And then winter arrives and settles in. Bone chilling. Relentless. Heavy. The kind of season that feels like it sits on your shoulders and refuses to move.

Sure, spring eventually rewards us. The thaw comes. The color returns. The cycle begins again.

But nobody really prepares you for the emotional whiplash of going from that kind of beauty and warmth… to months of ice and endurance.

Same place. Completely different world.

#UpstateNewYork
#GreenLakes
#WinterInNY
#NYSeasons
#DronePhotography
Winter settles in and Meadowbrook Drive on Syracuse’s east side grows still. The flowers are gone, the ground is quiet, and the tiny houses wait.

The mystery is not who built them. It’s who keeps coming back.

Every summer, volunteers return with paint on their hands and time they did not have to give. They repair what weather took, straighten what leaned, and add new details just for the joy of it. No signs. No credit. Just care.

When the cold comes, the birdhouses feel like memories tucked beneath the snow. Proof that warmer days existed and that people will gather again when the season turns. In winter, they remind us that community does not disappear. It simply waits for spring.

#MeadowbrookDrive
#WinterLonging
#CommunityCare
#EastSyracuse
#HiddenStories
87 years ago, nine Syracuse firefighters ran toward danger and never came home. This past week, we gathered in downtown Syracuse to honor those nine Firefighters, as well as the 37 additional Syracuse Firefighters who made the ultimate sacrifice in the line of duty, and to pause together as a city in gratitude and reflection.

This year, that remembrance carried added weight as Firefighter Ethan C. Cunningham was formally honored and recognized as a Line of Duty Death. Watching his name be unveiled on the Collins Block Memorial was a powerful reminder that sacrifice is not just history. It is personal, it is recent, and it is forever carried by families, brothers, sisters, and a grateful city.

Being trusted to capture this moment from above was truly an honor. From the stillness of remembrance to the oath taken by new firefighters stepping forward to serve, this day showed the full arc of what it means to protect Syracuse. We remember those we lost, we honor those who continue to serve, and we acknowledge the responsibility that comes with telling these stories the right way.

Thank you to the Syracuse Fire Department for allowing me to document a moment that belongs to all of us.

#SyracuseFireDepartment #CollinsBlockFire #HonorTheFallen #NeverForgotten #SyracuseNY
Snow settles over Armory Square, muting the city and slowing everything down. The cold pushes people closer together, toward warm rooms and familiar tables. Inside, coats are draped over chairs, conversation hums, and the kind of food that feels right on a winter night makes its way around the table. Pastabilities just happens to be one of those places that fits the moment, the kind you end up in without overthinking it.

Outside, Syracuse stays hushed under the snow. Inside, the night unfolds easily, good company, shared plates, and the quiet understanding that some places simply belong to winter nights like this.

#SyracuseNights #ArmorySquare #WinterInSyracuse #GoodFoodGoodCompany #SnowyEvenings
We’ve all been there.

Stuck in our heads replaying every what if.

Forgetting that life has surprised us before in the best ways.

Standing here reminds me that calm can come quietly.

Sometimes all you need is a pause and a little faith in what’s ahead.

📍Upper Onondaga Park, Syracuse NY

#weveallbeenthere #upstateny #slowdownmoments #trustthejourney #syracuseny
I mean… look at this. Endless green, moody skies doing their thing, and views that feel straight out of a postcard. The kind of place that makes you pause and seriously wonder how anyone could walk away from it.

And yet, somehow, the story leads to cold winters, gray skies, and lake-effect snow. Choices were made. Bold ones. 

Questionable ones. But here we are, still chasing beautiful light wherever it shows up.

No regrets. Mostly. 

#ireland #upstateny #upstatenewyork #nytimestravel #TravelHumor
Upstate winters have a way of testing our patience. The cold lingers. The days feel short. And it can be hard to remember what comes next.

But the calendar keeps moving. The light slowly returns. And week by week, we get closer to everything we love about this place.

If today feels heavy, hang in there. Warmer days are ahead. Longer nights. And all the moments that make Upstate New York feel like home.

#upstateny #UpstateNewYork #SeasonsChange #LookingAhead #BetterDaysAhead

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